São Paulo – Africa’s largest food fair, Food Africa 2025, will feature eight Brazilian companies through the Halal do Brasil project, spearheaded by the Arab-Brazilian Chamber of Commerce (ABCC) and the Brazilian Trade and Investment Promtotion Agency (ApexBrasil) to promote Brazilian halal products abroad.
Participating companies are trading firms BRA Commodities, Aurora Internacional, Stefenoni Interagrícola, Coperaguas, and Neoking Foods, as well as grain producer NG Trade, cashew-based food producer Usibras, and peanut cooperative Camap. In addition to the fair, Aurora and BRA Commodities will join ABCC’s trade mission to Cairo from December 7 to 9. Also participating in the mission are trading companies Timbro, APS, and Aurea Internacional, along with customs law firm Manuel & Vitta and consultancy Prime Company.
The mission aims to expand Brazilian companies’ access to the Egyptian market. According to Fernanda Baltazar, Director of Institutional Relations at the ABCC, it is a large consumer market with opportunities for Brazil due to Egypt’s free trade agreement with Mercosur. “We’re organizing a mission to Algeria and also invited business leaders to this trip to Egypt because it’s a market worth exploring. These are markets that offer opportunities for Brazil to diversify [its exports],” she said.
The trade mission includes technical visits and participation in a seminar highlighting the commercial potential between Brazil and Egypt. Attendees will include Ayman Al Ashry, Chairman of the Cairo Chamber of Commerce; Paulino Franco Neto, Brazilian Ambassador to Egypt; Michael Gamal, Director of the ABCC office in Cairo; William Adib Dib Jr., President of the ABCC; and representatives from the Egyptian government.
Before Cairo, the trade mission will stop in Algeria. Two memoranda of understanding are expected to be signed—one between the ABCC and the Cairo Chamber of Commerce, and another between the Brazilian institution and the Algerian Chamber of Commerce and Industry.
According to data from Brazil’s Ministry of Development, Industry, Trade and Services compiled by the ABCC, Brazilian exports to Egypt reached USD 3.9 billion last year, up 71.9% compared to 2023, with corn, sugar, iron ore, and soybeans as the leading exported products. Imports, in turn, grew 92.4% to USD 940.5 million, led by phosphate fertilizers, iron or steel bars, polymers, and nitrogen fertilizers.
The mission will include Baltazar, Dib, and the ABCC’s Vice President of International Relations, Mohamad Orra Mourad. At Food Africa, the participants will be the ABCC’s Internationalization Project Manager, Fernanda Dantas, along with Dib and Mourad.
Read more:
Brazil’s corn exports to Egypt up by 174%
Translated by Guilherme Miranda
