Commercial promotion action brought retailers from the Middle East to Brazilian footwear exhibition BFShow to foster exports. Check out what importers said about the Brazilian footwear.
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Brazilian footwear exports plunged 31.3% in volume and 22.8% in revenue in January and February. Competition with China and the economic situation in second leading buyer Argentina drove down the results.
Brazilian footwear exporters chose countries to promote their products over the next biennium. Priority markets include the United Arab Emirates, and secondary markets include Saudi Arabia.
The Brazilian Footwear Program invites Brazilian footwear brands to sign up to market their products on an international B2B platform. It is the third edition of the project.
Companies taking part in exports promotion program Brazilian Footwear have picked Saudi Arabia as one of the markets to be explored in 2019 and 2020.