Browsing: coffee

Athletes can submit information from races completed anywhere to the event’s organizers. Participation medals will be made available and registration is open until November 12. The Arab Brazilian Chamber is being honored in this year’s edition.

Brazilian businesswoman Maria Eduarda Becker has made her career in Dubai, where she founded Três Marias Coffee and partnered up with trading company Ally Coffee in the MENA region. Innovating during the pandemic, she launched an instant coffee made from specialty beans, a pioneer product in the Middle East.

Different regions of Brazil are investing in specialty product to offset higher costs stemming from worker protection during harvesting. However, the industry is unsure about sales of higher value-added product, with cafés closed for over three months now.