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The founder of jewelry brand Paola Vilas; the fashion exports specialist, Camila Fogaça; and the Marketing & Content director of the Arab Brazilian Chamber, Silvana Gomes, spoke about their experiences in exporting fashion products, such as jewelry and footwear, at an event at São Paulo college ESPM.

This will be the first point of sale the company will have abroad. The clothes by the atelier will be uniquely at the AAVVA store in the UAE. The deal was closed during the Arab Fashion Week, an online event that took place last October.

The fashion designer sells his garments in haute-couture shops in the UAE, Kuwait, Morocco, Egypt, Qatar, and Saudi Arabia. His participation in the Arab Fashion Week could give more visibility to the label in the Arab market.