According to Abicalçados, Brazilian footwear exports in the first four months of the year slid 31.9% in revenue. Average price, however, rose.
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Commercial promotion action brought retailers from the Middle East to Brazilian footwear exhibition BFShow to foster exports. Check out what importers said about the Brazilian footwear.
Abicalçados projects a decline in Brazilian footwear exports this year. China has returned to the market with full strength since the pandemic and increased its sales to Arab, Latin American and African countries.
Brazilian footwear exports plunged 31.3% in volume and 22.8% in revenue in January and February. Competition with China and the economic situation in second leading buyer Argentina drove down the results.
The Saudi market imported 119,000 pairs of shoes from Brazil last month. It was the only Arab country on the list of main destinations.
Brazil shipped 14.6 million pairs of shoes in January, grossing USD 117.8 million. Europe’s purchases drove up the result.
The Brazilian industry shipped 13 million pairs of shoes in March, with a sharp increase in volume. Demand from the United States has gone up.
The Brazilian Footwear Program invites Brazilian footwear brands to sign up to market their products on an international B2B platform. It is the third edition of the project.
Brazilian shoe sales abroad advanced in November over the same month last year and in 2019, before COVID-19. Leather shoes exports have progressed.
The Brazilian industry has been investing in flip-flops and transforming them into more than just footwear to use at home. The product accounts for half of the sector’s international sales.
Abicalçados gave an overview on how online sales are still increasing worldwide despite a decline in the pandemic, and footwear exports from Brazil have good prospects.
Despite a year-on-year decline, Brazilian footwear exports were up from December.
Brazilian footwear industry expects sales to start recovering in Q4. The sector was strongly affected by the store closings in the pandemic, but ecommerce helped mitigate losses and there are already export orders.
Year-to-date through November, exports of the product significantly climbed in volume.