Brazil is becoming an increasingly important supplier in the Arab beauty market, particularly with hair care products. The region is supplied by companies such as Floractive, specializing in hair treatments, and Terra Fértil, offering hair straighteners and dryers. Light Hair aims to enter the market, too.
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The 19th Arab World Film Festival opened on Thursday night (29) at CineSesc in São Paulo. The program features films that shed light on the challenges facing Middle Eastern society.
Tourism board of the Arab country participates in WTM Latin America with ten companies offering packages to people interested in the pilgrimage tourism to the Holy Land.
The Arab country’s economy is projected to sustain its 2023 growth rate this year, according to the Fund’s projections. The IMF approved a new disbursement to support Jordan’s economic development.
Final installment of deal agreed in 2018 was transferred to Amman aiming to bolster Jordan’s economy.
The fund and local authorities agreed to a USD 1.2 billion loan. The country is expected to grow 2.6% this year.
Integrated Automotive, the representative of Brazil’s VWTB in the Arab country, has sold five trucks to Pepsi and expanded its customer service center.
Productions by Saudi Arabia, Qatar, Jordan, Lebanon, Morocco, Palestine, and Tunisia are part of the program of the 47th edition of the festival that takes place from October 19 to November 1st. This year’s selection features 360 films from across 96 countries.
The brand closed a partnership deal with a Brazilian importer and expects to start selling its products in the Brazilian market in early 2024. HiGeen produces shampoos, soaps, body creams, cotton swabs, deodorants, and other cosmetics.
The Brazilian production will be in the Ibero-American Film Festival, to take place in Jordan starting this Sunday (3). Admission is free of charge.
On a visit to the Arab Brazilian Chamber, a delegation led by André Mourad Hawary asked for support to bring more Brazilian tourists to the country. They also want to boost exports of fertilizers and olive oil to Brazil.
The Arab country received over 1.47 million tourists in the period, obtaining USD 1.671 billion in revenue.
International sales of Amman Chamber of Industry member companies totaled USD 2.5 billion in the first quarter of 2023. India was the leading destination; the most shipped products were from the mining sector.
Beyond Games HQ offers games and entertainment experiences in Jordan, and it’s expanding. Brazil’s Isabelle Joia is the company’s Brand manager & Communication officer and talks about the country’s daily life and marketing.