Browsing: Arábia Saudita

Female Arab business leaders discussed opportunities in countries such as Kuwait and Morocco, which are opening up to new endeavors, during a webinar hosted this Wednesday (16) by the Arab Brazilian Chamber’s WAHI women’s committee and the WIT group.

Brazilian businesswoman Maria Eduarda Becker has made her career in Dubai, where she founded Três Marias Coffee and partnered up with trading company Ally Coffee in the MENA region. Innovating during the pandemic, she launched an instant coffee made from specialty beans, a pioneer product in the Middle East.

There is strong worldwide demand for the forage plant, which is considered the best feed for animals including dairy cattle and horses. Saudi Arabia is a major importer, and over the long haul, if output goes up, Brazil can start selling to the Arab countries.