Middle East and Japan are the leading target markets of the poultry and egg producer. The halal-certified company will participate in September’s Gulfood Green in Dubai.
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A good attendance and good deals for Brazilians. So ended the Middle East’s biggest food exhibition in Dubai on Friday (23). The proximity to Ramadan and the search for a reliable supply in a uncertain global landscape fostered deals.
During Gulfood, chef from Goiânia made Brazilian contemporary recipes using halal products as part of a project to promote Brazil’s expertise in the industry.
AgroExport director Alexandre Carvalho, who is exhibiting in a space organized by the Arab-Brazilian Chamber in the Dubai show, believes live cattle purchases will occur due to the demands ahead of the Muslim holy month.
The promotion and positioning initiative of the country as a supplier of halal goods bets on local dishes to showcase the Brazilian halal expertise to visitors at Gulfood.
Institution organizes the participation of Brazilian brands in the Middle East’s largest food show, set to take place from February 19 to 23. There are still booths available. Initiatives will also be held to promote halal goods together with ApexBrasil.
Plena Alimentos is based in Minas Gerais and started exporting back in 2013. Now it caters to nearly all Arab states and is investing in processed products to diversify its portfolio and boost sales.
The Brazilian company has a farm and plant in Minas Gerais and controls its entire production chain, from raising animals to selling proteins to consumers. Quality, consistency, and standardization are the three pillars of the company, which already exports to some Arab countries.
UAE’s corporate giant that has branches in different segments, including food, founded IFFCO do Brasil last year. From the branch’s non-dairy cream Hulalá, the group plans on entering new areas in the local market.
Companies from Egypt exhibiting at the food trade show in Dubai celebrated the signature of export deals during the show, which doesn’t usually occur. High number of visitors favored business.
Apart from added convenience, technology can be a channel of experience for consumers when buying or discovering foods. Experts show how during Gulfood 2023.
Egyptians exhibiting at the Dubai show have noticed a significant increase in visitors and are excited by the upturn of business after three years hampered by the pandemic.
Representatives of 11 Brazilian companies are in the United Arab Emirates to participate with the Arab Brazilian Chamber in the Gulfood food and beverage show, which starts in Dubai this Monday (20).
The group will include certifiers and aim to spread knowledge about the market and halal certification, among other tasks. The project seeks to boost exports of halal food from Brazil.