The Brazilian face with no caricature
The Brazilian Face (Cara Brasileira) program, promoted by the Brazilian Micro and Small Business Support Service (Sebrae), helps artisans and companies from Brazil to create products with a cultural identity. Those who have invested are already counting their gains. Ceramics producer Serra da Capivara, from the northeastern Brazilian state of Piauí, for example, is exporting to Italy and is prospecting the French market. The products are inspired on cave paintings, very present in the region whe