Browsing: Economy

The commercial launching the campaign for the new Sony Cyber-shot camera was filmed at the Coliseum in Rome, Italy, and at the pyramids of Egypt, in Cairo. The team in charge of the ad is from Brazil.

The Rio Grande do Sul-based company sold 6,000 pairs of sandals to an Arab client. There are perspectives of exporting 10,000 more pairs next year. The company is negotiating with other importers.

A survey by the Brazilian Statistics Institute shows that retail sales grew 10.2% in May, compared with the same period of last year, the highlights being household appliances and TV sets.

Foreign sales by Brazilian automakers totalled US$ 5.73 billion in the first half, representing an increase over 2009. The industry, however, has not attained 2008 levels yet.

Following the lead of Brazilian construction companies operating in the continent, domestic products of all kinds are being sold. The main obstacle is obtaining financing in order to do business.