From the Newsroom*
São Paulo – The Ministry of Agriculture, Livestock and Supply and the Brazilian Coffee Industry Association (Abic) opened yesterday (17) exhibition Coffees of Brazil, at Shopping Santa Cruz, in the city of Juiz de Fora, in the state of Minas Gerais (SE Brazil). The exhibition, itinerant, will travel several cities until January next year.
The objective is to promote education regarding consumption of the product and to disclose the importance of coffee culture in the history of the country, the largest world producer and exporter of coffee grain. The exhibition will be in Juiz de Fora until next Saturday (21), and will then be taken to Shopping Vitória, in Vitória, in the state of Espírito Santo, also in SE Brazil. Before Juiz de Fora, through an Abic pilot project, the exhibit had been to São Paulo, Santos, Campinas and Rio de Janeiro.
The itinerating exhibition should be seen by one million people. Composed of several photographic panels, the exhibition presents the history of coffee in the world and in Brazil, bringing information about producer regions, kinds of grain and curiosities. The information was disclosed by a spokesperson for the Ministry of Agriculture.
*Translated by Mark Ament